Hello! My name is Justine McClymont and I’m an environment and sustainability copywriter, content writer and magazine writer based in Australia. I work with for-good organisations, sustainable brands and Certified B Corporations to connect with the people that matter – and to change the world for the better.
I’ve written and created content for some of the biggest names in the game including WWF-Australia, dirtgirlworld, NSW National Parks and Wildlife Service and the Australian Association for Environmental Education.
I also work with the food and tourism industry (two of my great loves!) and have written and created content for the likes of Coffs Coast Tourism, Clarence Valley Tourism and The Cheesemaking Workshop.
I’m an experienced magazine writer and my feature articles and profiles have also been published in Australian Traveller, SBS Food, Outback, ABC Organic Gardener, Time to Roam, Go Camping and City Permaculture.
So you’re looking for just the right copywriter, article writer or social impact storyteller? You want someone who understands your business. And you want someone who you can trust. Someone who knows their stuff, knows how to inspire and will go above and beyond to get it right. You want to stand out in the crowd. I’m here to help you cut through all the noise with compelling and creative content.
Whether you need articles, website copy, advocacy campaign copy or email copy, I am your one-stop-shop for words with impact.
I have 20 years’ experience working in the sustainability, environment and nature tourism industry. Before becoming a copywriter, I worked in marketing for the NSW National Parks and Wildlife Service, online publishing for the NSW Office of Environment and Heritage and I’ve even worked on projects and policy for Australia’s first climate change agency.
As for the formal stuff, I have a degree in environmental science and a graduate certificate in environmental education. You can check out more about my experience on LinkedIn.
I live on Bundjalung Country in the Clarence Valley in Northern Rivers NSW and work remotely for clients and publications around Australia.
I’m a foodie, nature lover and garden grower. I love (too many) books and (too many) cups of tea. I’m a science nerd, but a creative at heart. I believe that words can change the world.
If you’re in the business of doing good things, then I might just be the writer for you. To hire me or find out how I can help, give me a call on 0422 441 887 or send me an email.